Clarion Moving Media
Project Management in Cape Town

To cater for the highly competitive outdoor branding market, Clarion Printed Products has evolved its Vehicle Marking Division into Clarion Moving Media. The development of Clarion Moving Media concentrates their expertise on driving your brand across the country in the most visually impactful and cost effective ways. Having pioneered Self Adhesive Fleet Graphics in South Africa some 45 years ago, Clarion is a leading innovator and professional converter of self-adhesive products.

In the commuter society we live in, outdoor branding has the power to reach more consumers than newspapers or television. In a driving country like South Africa, vehicle brandingbecomes moving outdoor advertising. With over 40 years experience and country-wide coverage,Clarion Moving Media has the resources to design, produce and implement any fleet branding rollouts you require. The cost of advertising over the life of the vehicle is ultimately negligible, and in truth there are few other forms of advertising that small businesses can opt forthat come close to the cost per impression of vehicle wrapping. Our expertise lies in driving your brand across the country in the most visually impactful and cost effective way. Even the mostfamous brands in the world know that vehicle wraps are crucial to their brand awareness strategy. Since service is what separates the leaders from the pack, Clarion Moving Media provide dedicated customer service professionals in Cape Town and Johannesburg. Wide range of speciality products and substrates, all of which are quality tested & guaranteed. To enhance the visual impact of our vehicle branding we use Reflective, Contra Vision, Luminous/Glow in the Dark, Florescent, Pearlescent and Prismatic markings. Large rebranding programs are time consuming and technical. From design to prototype approval, manufacture and application, our system keeps you fully informed. What type of truck tarpaulins does Clarion Moving Media specialize in? Further supporting documentation is available upon request. Our digital department has state-of-the-art, high resolution large & medium format digital machines. The screen-printing plant has a range of large & small format, fully & semi-automated screen-printing machines, that print in numerous different formats. Then, our DTP and repro department prepare print files for the production department. Avoid washing your vehicle with a high pressure hose and/or hard bristle brooms, as this could cause lifting on the edges. Hand washing and the use of a mild detergent is recommended, with the use of a non-abrasive sponge. Depending on the specification, process and substrates used in the manufacturing process, the longevity of the various components is between 3 to 5 years. Depending on the number of vehicles and the degree of difficulty of the installation, the manufacturing process could vary from 4 to 5 days and longer for larger quantities of vehicles. However during the quotation process, we will advise on timings specific to your equipment. Design and approval of layout, tracings and then manufacture and preparation of media for installation. Final step in the process is that of applying the decals to the vehicle. We have a full in-house design department which is able to assist with the design of the fleet graphic or the client would supply finished artwork and print ready disk. Brand awareness through increased visibility, vehicles are viewed on specific routes and in certain areas.